wE USE ONLY SOFTWARE-BASED TECHNOLOGIES.
For the first time, we are producing virtual advertising and immersive content, even into the downstream!
Machine Learning
AI
Computer Vision
Cloud Computing
With virtual replacement, we overlay existing ads, deployed in-stadium or trackside, with new ads, entirely virtual.
WBSC is the world governing body for the sports of baseball, softball, and Baseball
Infront Sports & Media, is committed in managing marketing and media rights for global sports events and federations, offering services including advertising, sponsorships, and hospitality. Lega Serie A has granted Infront the management of international broadcasting media rights of Serie A on all platforms in many countries
POSSIBLE DECLINATIONS ON OTHER SPORTS
Football
Basketball
Padel
Tennis
Handball
Ice Hockey
POSSIBLE DECLINATIONS OF VIRTUAL ADV
Virtual Ads
Virtual Signage
3D Sponsor Logos
Multi Regional Ads
Banner Replacement
Virtual Mats (3D Carpet)
AN EXAMPLE OF VIRTUAL ADVERTISING
Each billboard can be sold many times for different regions at the same time.
WHY OUR TECHNOLOGY IS DIFFERENT
No interference with the production workflow
Entirely managed through Cloud Infrastructure, our 100% remote production software-as-a-service guarantees smooth operations without disrupting your production processes.
Dynamic Virtual Ad Placements
The technology uses virtual ads, placing virtual boards not only from the main camera but also in various locations, allowing them to showcase logos virtually anywhere. This versatility allows for the virtual showcasing of logos practically anywhere, adding a dynamic and immersive dimension to your content.
The flexibility of our system extends to highlights
Providing an opportunity to seamlessly incorporate virtual ads into a wide array of content, ensuring relevance and engagement beyond the live event.