Virtually, where innovative technology meets outstanding results.
Virtually is a media agency specialized in creating personalized ads and sponsorship experiences for brands in live sports events, maximizing ROI using Virtual Advertising technology solutions.
We transform and increase the value of advertising in live sports broadcasting.
We elevate your presence, relevance, and brand awareness.
Mission
Our Mission is to elevate brands’ experiences in sports through technology
Vision
Our vision is to deliver relevant and personalized advertising experiences in sports using state of the art virtual advertising technology, maximizing ROI for brands, and creating new revenue opportunities for rights holders.
What is virtual advertising?
Virtual Advertising technology allows to personalize and geo target the ads you can see on live sports events, increasing relevance and brand exposure for sponsors.
These ads formats are overlaid onto the playing surface or perimeter boards virtually on the broadcast of the event, allowing to display tailor ads in different regions or demographics without physically altering the venue.
Partners
Serie A is the top Italian football competition, and one of the biggest football leagues in the world with a global fan base of over 380M people, 90% of them outside Italy.
The World Baseball Softball Confederation (WBSC) is the world governing body for the sports of baseball, softball, and Baseball5. With top tier competitions like WBSC Premier12, Softball World Cup, Baseball5 World Cup.
Sports Sponsorship at its best
Virtual Advertising is the perfect solution to improve advertising relevance in sports events, allowing local brands to be associated with global events. At Virtually we are strong believers of following a “Glocal” marketing strategy, allowing sponsors to reach their target audience in a more efficient and effective way.
MARKET-BY-MARKET STRATEGY
We improve advertising ROI by strategically leveraging sports events to reach and resonate with the relevant target audience. We adopt a meticulous market-by-market approach. This strategy allows us to tailor the brand exposure to the unique characteristics and preferences of each market, optimizing the overall effectiveness of the campaign.
COST EFFICIENT
Our solutions are designed for efficiency, resulting in significant time and cost savings. Through streamlined processes and innovative technologies, we aim to maximize the impact of virtual media while minimizing the resources required, providing a cost-effective and time-efficient approach.
EFFECTIVE BRAND EXPOSURE
Our end to end digital advertising solutions are tailored to specifically target and impact the desired market, ensuring that brands gain visibility and reach their target audience where it matters most.